Evolving Denim's place in the fashion realm. This was the purpose declared in 2008 when Current/Elliot was launched, a result of collaboration between the creative director Serge Azria and two designers, Emily Current and Meritt Elliott. Their collections are based on innovative designs and perfect sizing, capable of enhancing the figure of whoever wears their products. Inspired by vintage and by the idea that every piece in one's wardrobe should be something unique, Current/Elliot is also the brand that invented boyfriend jeans.