One of the most important online fashion stores globally. LuisaViaRoma has garnered international acclaim in just a few years, thanks also to success of their flagship shop, opened in Florence in 1930 and just a few steps away from the Duomo. The site offers "every brand that counts", as well as exclusive services like Buy It First, which allows you to pre-order clothes directly off the runway, and Limited Talents, which offers you the chance to buy unique, personalised products from the best emerging talents in fashion.